Hasbro Inc (HAS) Stock Analysis
Verdict: BUY
High-margin digital gaming and AI-led IP licensing are cannibalizing the legacy toy business, creating a high-yield turnaround play.
Investment score: 68/100
Analysis as of
Is Hasbro Inc stock worth reviewing? The TradeMates thesis
The AI-led licensing strategy and digital growth at Wizards of the Coast outweigh legacy toy weakness, supported by an 8.6% FCF yield.
7-factor investment score
- Valuation: 55/100 (weight 20%)
- Financial Health: 50/100 (weight 15%)
- Technical Momentum: 45/100 (weight 15%)
- Earnings Quality: 95/100 (weight 15%)
- Insider Sentiment: 40/100 (weight 10%)
- Analyst Consensus: 90/100 (weight 10%)
- Risk-Adjusted Return: 75/100 (weight 15%)
Hasbro Inc opportunities and risks
What speaks for HAS
- High-Margin Digital Pivot
What speaks against HAS
- Excessive Financial Leverage
Peers and competitors
| Ticker | P/E | P/S | EV/EBITDA | Gross margin | Net margin | FCF yield |
|---|---|---|---|---|---|---|
| HAS | n/a | 2.5x | 52.8x | 69.8% | -4.6% | 8.6% |
| BC | n/a | 1.0x | 12.3x | 24.2% | -2.5% | 6.5% |
| GOLF | 31.0x | 2.0x | 17.6x | 47.2% | 6.5% | 1.7% |
| MAT | 8.5x | 0.8x | 7.9x | 47.9% | 9.3% | 8.1% |
| PII | n/a | 0.5x | n/a | 19.6% | -6.1% | 4.2% |
| YETI | 22.4x | 1.9x | 14.2x | 57.0% | 8.4% | 7.4% |
| Peer median | 8.5x | 1.0x | 12.3x | 47.2% | 6.5% | 6.5% |
Frequently asked questions about Hasbro Inc (HAS)
Is HAS stock a good investment?
The TradeMates model rates Hasbro Inc as BUY with an investment score of 68/100. The AI-led licensing strategy and digital growth at Wizards of the Coast outweigh legacy toy weakness, supported by an 8.6% FCF yield. This is algorithmic model output, not personal investment advice.
Is HAS stock a buy?
The TradeMates model verdict for HAS is BUY with an investment score of 68/100. Treat this as a model signal to review, not a personal buy recommendation.